About the Book
Social Research Methods, Canadian edition, provides students with the conceptual building blocks and essential tools for conducting quantitative and qualitative research. Tackling complex and subtle and methodological issues in ways that require reflection rather than regurgitation, this text challenges students to think freely, critically, and creatively.
Seamlessly integrates qualitative and quantitative methods while exposing students to areas that transcend this distinction by explaining the benefits of combining approaches
Discusses research as an evolving process of inquiry rather than as a checklist of procedures, thus encouraging students to think critically about key issues
Canadian examples and practical applications reinforce fundamental concepts and foster understanding of complex material for Canadian students
Presents in-depth discussion of ethics in social science research to emphasis the importance of responsible conduct
Offers clear explanations of common statistics used in social sciences making complex material understandable
Provides step-by-step instruction of conducing quantitative analysis using SPSS
Covers the use of Nvivo software for qualitative data analysis
Companion website provides extensive student and instructors resources
Examines features of excellent writing, which helps with the daunting prospect of composing quantitative and qualitative research reports
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Method and Study Skills Toolkit